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What is CRM?
Client satisfaction and loyalty is increased
Given that it typically costs around 8 times as much
to recruit a new client as it does to service an existing
client, the importance of retaining as many clients
as possible is paramount.
Internal communication and teamworking
are greatly improved
Your team work effectively in a streamlined and
coordinated way and be fully armed with all the
information they need. Clients and potential clients
perceive a helpful, friendly, efficient and professional
organisation.
Effortless time and fees facility
Flightdeck allows you to record time against a client,
activity, task or a job giving you complete flexibility
over your time recording. Recoveries can be calculated
with ease and without having to make time consuming
manual alterations.
Senior management have the tools to be fully
in control of a business
Enjoy full awareness of everything considered important
about what's going on in the business. Be automatically
alerted to anything that happens which you want to know
about and have a 360 degree view of your practice and
its clients.
Client Relationship Management is about managing relationships
with clients and others with a view to ensuring these
relationships are as mutually beneficial as possible.
Flightdeck believe that the four most important benefits of CRM are:
A CRM system should bring together all information related to your
clients and what you do for them, and manage it effectively.
Client facing employees in all areas of the business are then able
to make quick and informed business decisions.
CRM is NOT Software
CRM is a business strategy designed to reduce costs and increase
profitability by improving client loyalty.


Home > CRM > FlightDeck > Brochure > Page 2

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